Monday, August 1, 2011

What are the pros and cons to going to a "franchise" dentist?

Our family is faced with having to change dentists because of insurance reasons.....and the only ones covered under our dental insurance now are those who are affiliated with dental franchises----like Allcare or Bright Now Dental, etc., we had gone to our regular dentist anyway but the insurance only paid him $22.50 of the $112 billed for a bi-annual cleaning, which should be covered 100% under our plan, so they billed us $30 each to the tune of $120. We can't afford that twice a year PLUS why should we pay that for a service that should be 100% covered, that would just be bad money management. So, I was wondering why would a dentist become affiliated with one of these franchises instead of opening their own practice? Does it have anything to do with their ability or test scores? Is it simply because they are in debt from dental school and can't afford their own practice? Does anyone have any input?
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You ask a very good question and one that is a topic of conversation at every dental meeting. In some cases the dentist who wants to be in a franchise situation is looking to avoid the management responsibility he or she would face in a private practice. You did however touch on a real issue when you asked about dentist skills. It's well known that there are many dentist in franchise operations whose skill level are questionable. There are some very fine dentists in franchises who simply want a 9 to 5 job and a check at the end of the week....You didn't ask but many franchise dental offices are owned and operated by dentist who have a great capacity to over see several operations and are very very good with people skills. They also generate, in some cases, an extraordinarily high level of income from their franchises.
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